Odisha’s art, culture and heritage will be on display on the exteriors of New Delhi-Bhubaneswar Rajdhani Express.
East Coast Railway (ECoR) and National Aluminium Limited Company (NALCO) on Monday signed an agreement in this regard.
NALCO will sponsor high-quality designs on vinyl wrapping sheets to drape the Rajdhani trains. The ECoR has three sets of train rakes of Rajdhani Express.
The designs have been made such that each coach will have a distinct display. The designs will adorn the exteriors of the train, said an ECoR official.
The designs will promote three themes – dance forms, archaeological monuments and flora and fauna of the state.
“This will go a long way in promoting tourism potential of Odisha and promote traditional Odishan art,” said Ajoy Behera, ECoR principal chief commercial manager.
These designs will be placed between the glass windows of the coach on exterior side. There will be two more strips, one at the top and the other at the bottom, reflecting various designs in traditional Pattachitra form.
Nalco’s designs and logos will also feature on the coaches. Reputed designers and agencies have been engaged in the exercise.